Mastering the Enterprise Mobile Application Lifecycle

Although organizations are developing mobile apps to remain competitive and improve business processes, most are not fully prepared to function internally as mobile app production companies. This report analyzes the pressures this increasing demand and shortage of app development skills places on organizations, and identifies the essential steps required to master the art of Mobile Application Lifecycle Management (MALM).

This report addresses:
- The challenges associated with the rapid growth of mobile apps in the enterprise
- The app development skills required to meet the demands of today's mobile app landscape
- The seven key phases in MALM and why they are critical
- Why an open platform development approach addresses the key needs in your organization's mobility strategy

Sponsor: Verivo Software, Inc.