Secrets to Corporate Communications Success

Engaging Your Employees & Improving Adoption and Retention of Key Business Messages

Today's Corporate Communications leaders are tasked with making their employees smarter about your company's business, elevating their engagement and knowledge around your brand in ways that are impactful, memorable and enables retention of the key messages. Yet in a recent CMO Study conducted by IBM Institute For Business Value, only 20% of CMO's believe that the corporate character and brand are fully understood by the organizations employees.

Watch this 60-minute webinar to discover how how other companies are successfully creating advocates out of their employees and help them to better understand their corporation's key messages through the use of new and exciting technologies.

Sponsor: IBM