Organisations have been building data warehouse for many years to analyse business activity. Today, we are over twenty years into data warehousing and BI. In that time, many companies have built up multiple data warehouses and data marts in various parts of their business. Yet despite the maturity in the market, BI remains at the forefront of IT investment. Much of this demand can be attributed to the fact that more and more data is being created. However it is also the case that businesses are moving away from running on gut feel towards running on detailed factual information. In this vibrant market, software technology continues to improve with advances in analytical relational database technology, as well as the emergence of mobile and collaborative BI.
Sponsor: IBM Corporation