Trends in Pop-up Retail: Innovative Merchandising Driven by Flexible, Dependable Mobile Connectivity

This paper explores the pop-up retail phenomenon, outlines the challenges and obstacles to successful implementation, and discusses existing, rapid-deployment solutions for connecting pop-up locations with mission-critical retail applications and the cloud. The first part of the paper will address the business case for pursuing a pop-up strategy; the second part will consider technology implementation strategies that enable a rich and secure pop-up experience.

Sponsor: CradlePoint